To change the destiny of your online business, all you need to do is ensure that the freelance ghost writer you hire understands that SEO marketing for a small site is executed along the lines of a guerilla marketing campaign.

You just have to hire a freelance ghost writer who understands that a small site cannot be marketed in the same way as a large well known site enjoying tens of thousands of hits on a daily basis.

This means that the first thing that the ghost writer needs to do is use low traffic keywords to create other possible variations of the same keyword. The idea is attract small chunks of traffic from many different small non-competitive keywords. However when this small chunks of traffic are added up at the end of the day, they will add up to some substantial traffic.

The freelance ghost writer you hire must also be able to understand a classic guerilla was strategy of riding on the backs of giants. This means that they should be able to select one or two major article directories where they can post their articles complete with their resource boxes. Because of the size of these article directory sites, the keyword-rich article will be indexed very high up and will therefore receive huge traffic at the directory site. A large fraction of this traffic will then use the resource box to reach your web site.

There are really no two ways about it, you must hire a freelance ghost writer who understands the principals of guerilla warfare and guerilla marketing.