Today I will give you ideas from Ken Evoy. Ken has helped more people set up successful Internet businesses than anyone on the 'Net. And I'm not exaggerating.

Just to prove my point, as your first free gift, I am including a full fledged course written by Ken on the subject of setting up multiple streams of income using affiliate programs. Just go here to download the Affiliate Masters Course: http://www.netman-ecommerce-guru.com/Aff-Masters.zip

The Affiliate Masters Course gives you a proven formula called CTPM.

C stands for content based on what people are looking for. If you know what people are looking for, it becomes easy to position your product as the solution. If your product solves a burning problem for people, you will get sales.

The whole issue of content revolves around choosing the right words. In order to build a real business you have to focus in on keywords that will attract both customers and the search engines. Customers look for words to help them determine whether or not they are interested in what you are offering. The search engines use words to help customers find your site.

The Affiliate Masters Course discusses several ways to select the right content so your success is assured even before you launch your site. Creating high profitability topics, based on key words will be discussed in part 2 of this series.

T stands for targeted traffic. Before you can make any money on the Internet, you have to have traffic to your site. Not just any traffic, but traffic that is interested in what you are selling. You can pay for highly targeted traffic by advertising in Pay-Per-Click (PPC) search engines. You can establish relationships with other websites not directly competing with your own to generate traffic. The best way, however, is to get free traffic from the search engines. Several free, paid and relationship oriented strategies are discussed in parts 3 and 4 of this series.

P stands for pre-selling. Pre-selling is a process of creating credibility in the mind of the prospect. Nobody trusts the Internet these days. The only way to make any money is to provide valuable information that people need. Once they start trusting you, you can recommend products and services that will help your customers and make you money. The whole process is discussed in detail in the Course.

M stands for Monetization. Only AFTER you have gone through all of the above steps can you expect to make any money. The key in affiliate marketing is to choose the right affiliate programs. You can choose from backend providers, affiliate networks and aggregators. Each has its pros and cons (discussed in the Course).

Once you have identified some potential "directories" or other source of affiliates you need to dig into the details and find the really good ones. Check for quality of the product, strength and stability of the company, their ability to track sales made by affiliates, how they pay and how often, does their tracking system pay if the visitor comes back to the site directly and buys later, etc. The course contains too many details to cover here.

Right in the beginning of the Course is an example of how a complete novice used these principles to earn $49,000 in just over a year on his first attempt. He did much better on his second attempt by earning over $300,000.

I hope you will take the time to actually go through this course. You are getting it free of charge so you may tend not to give it much importance, but the Affiliate Masters Course is one of the best and most comprehensive resources on affiliate marketing.

Next week you will receive some free software that will help you find highly profitable keywords. We will discuss several strategies to use keywords to ensure your success in your online business.

Neeraj Varma.