Network marketing has gained momentum over the years and has developed into a major mode of marketing products. A number of companies are now involved in exploring its full potential. As a sequel to this, there has been a significant rise in home-based businesses ranging from exotic health drinks to domestic products.

One of the advantages of network marketing is that it cuts down on the cost that conventional marketing entails, and allows the company to recruit distributors without keeping them on their regular payrolls. There are a number of network marketing companies that have revolutionized the concept of this much talked about system of product marketing.

Major companies involved in networking marketing mechanism have significantly boosted their sales with the help of distributors. The lure of commission drives the distributor who buys the product and resells them to end-users is often considered a clever ploy of marketing aspects. As the network grows with the help of distributors and corresponding new recruits, the product is marketed down the line in a significant manner.

In the United States, companies indulging in network marketing have grown by leaps and bounds over the years. Individuals who hate mundane, routine office jobs are helping companies market their products by acting as distributors and expanding the network in the process. One of the best known network marketing companies is Amway -- known as a glowing example of a network marketing success story. More than 6,500 products are distributed by Amway. A large number of these are health and beauty products. Amway has a network of nearly 2 million distributors worldwide. Another network marketing success story is Mary Kay Cosmetics, Inc. This company specializes in cosmetic and beauty products.